More Sales. More Visibility. Less Cost.

Managed SPE combines sound strategy, an experienced facilitator and a pit crew of experienced Sales Process Engineering (SPE) implementors, to help your business get into the SPE Fastlane and stay there.

Our service involves designing, building and supervising the entire sales support function, which includes promotions, inside sales, customer service and field-sales support.

We take care of all the mechanics and build you a fully resourced and scalable sales model based on Sales Process Engineering so your organization can get on with what it does best — sales delivery and the pursuit of high value deals!

Your Managed SPE Team

When you work with Ballistix, you will get an experienced Managed SPE Consultant supported by the entire Ballistix team. This consultant will work hands-on in your business as an extension to your management team, overseeing and implementing key initiatives and ensuring the integrity of your new-look sales environment (and its integration with other functions) are properly built and maintained.

This includes taking responsibility for the ongoing supervision of the people involved in your sales support function including sales coordination, customer service, promotional coordination, field scheduling, inside sales and CRM administration and support.

You will be able to see and comment on the status of all initiatives and tasks in real time via our collaborative dashboard. Plus, each month, your Managed SPE Consultant will provide Senior Management a written update, advising the status of current initiatives and the performance of the overall sales function.


  • Sales strategy and execution plans
  • Sales and customer service resource modelling
  • Sales process workflow and hand-offs
  • Sales tech requirements planning
  • Process integration with production, fulfillment, and customer service operations
  • Initiative and change management reviews
  • Recruitment of all sales and sales-support roles
  • Creation of sales-support employment ads and listing on various employment portals
  • Written Position Descriptions and Key Performance Indicators
  • Training and coaching of customer service
  • Training and coaching of sales coordinators
  • Training and coaching of inside sales
  • Training and coaching of promotional coordinators
  • Training and coaching of all other sales-support roles
  • Coaching for sales managers and senior management
  • Ongoing supervision of the people involved in your sales support function
  • Promotional coordination support
  • Campaign Planning Committee meetings
  • Campaign briefs for lead generation campaigns (emails, presentations, sales aids, websites, general marketing collateral etc)
  • Project management for promotional campaigns and mar-comms
  • List management coordination
  • Marketing automation user training and support
  • Campaign reporting
  • Lead generation campaigns (pre-approach emails, slide deck presentations, landing pages etc)
  • General marketing collateral (websites, brochures, flyers, sell sheets, catalogs, sales aids etc)
  • Web video editing
Sales Tech
  • CRM configuration for Sales Process Engineering (SPE)
  • CRM administration and support
  • Customer service OTTC dashboard set up and configuration
  • Inside sales performance dashboard set up and configuration
  • Email broadcast and marketing automation tools
  • Website hosting and form handling

Pay by the month. No entry fee. No exit fee.

We have deliberately kept our Managed SPE fee agreement simple. You get all the inputs you need to improve the performance of your sales function for one flat monthly fee.

This fee is fixed. There is no minimum term. There is no exit clause.

You can end the agreement at any time, for any reason. Simply pay us for as long as we keep adding value to your business!

Less than the cost of a mid-level manager

Best of all, you get an experienced MSPE consultant—and the entire pool of sales and marketing experts—for less than the monthly salary cost of one mid-level manager with zero lock-in if you choose to stop using our service.

Net zero cost to your business

What’s more, if yours is a mid-sized (or larger) business, it’s likely that the net cost of Managed SPE (from one month onwards) will be minimal — and in some cases less than what you are paying now.

Clients typically find their sales-related sales expenses go down as the SPE re-engineered sales environment requires fewer field salespeople, fewer regional offices and a leaner management structure.

Service provider expenses also go down as our Managed SPE displaces a number of existing (and disjointed) providers. Services like CRM and marketing automation support costs, graphic and web designers, copywriting, web and application hosting and recruiters.

Organizations who do the math often find the combination of savings and increased sales activity more than justifies the cost of having Ballistix as a permanent part of their team both at a strategic and operational level.

Request Solution Design Workshop Overview

Justin regularly runs Solution Design Workshops in North America, Australia and the United Kingdom. His calendar tends to be heavily booked so it’s wise to plan in advance.

If you complete the form below, we will send you a detailed overview of the Solution Design Workshop, including pricing options. Justin will almost certainly want to speak with you before committing to run a workshop (primarily to confirm there is potential for him to deliver significant value).

This offer for The Machine is only available to organizations with 20 or more employees in the USA, Canada, UK, Australia and New Zealand.

More Growth. More Sales.